Bourbon History
New Riff: The Story of Our Name and Logo
New Riff: The Story of Our Name & Logo By Jay Erisman The New Riff logo has been with us from the beginning. It has proven a durable, inspiring, flexible,
Deep Riff
Take your bourbon knowledge to another level with education and news from New Riff
Bourbon Education
Legendary Kentucky limestone springwater
About the Marvelous Legendary Amazing Kentucky Limestone Springwater Since forever, Kentucky’s whiskey producers have been touting the limestone water of the state as critical to their process. Today we know
Bourbon Education
What lies beneath New Riff?
What’s the first thing you would do, if you had to build a distillery? Is it the grain? Should you go out and buy a copper still? Get the barrels?
Deep Riff
Take a Pop-Up Tour of New Riff
You can learn a lot about Bourbon and the New Riff process. We’ve created a series of pop-up video tours so sit back, pour a glass of bourbon and let’s
Bourbon Education
A Celebration of Rye Part 1
New Riff Distilling is putting the spotlight on our roots and what makes us distinctly unique – Ah Ryes! Our Co-Founder, Jay Erisman, also known to many as “the whiskey
Bourbon Education
A Celebration of Rye Part 2
Our Co-Founder Jay Erisman, also known to many as “the whiskey man,” shares what that mean for the New Riff identity and taste – and why it really matters. We
